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Follow Sara Alonso, Élise Poncet, Thibaut Baronian and Anthony Felber during the breathtaking final of the Golden Trail World Series on the island of Madeira.
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Follow Sara Alonso, Élise Poncet, Thibaut Baronian and Anthony Felber during the breathtaking final of the Golden Trail World Series on the island of Madeira.
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To become a UTMB finisher, taking care of your feet is essential. Discover our testimonies and advice in this inside report on the 2021 edition.
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Runners who stretch their feet recover better, injure themselves less and perform better. Here are our tips for optimising your foot stretching when running.
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Discover how we put our expertise in foot care to work for comfort and performance with the runners of the Matryx Trail Running Team!
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Say goodbye to sore feet and hello to performance with the new cycling insoles that we have developed with the Astana pro team!
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The Foot Company
In 1975, Sidas was established by three ski instructors looking for ways to make skiers’ feet more comfortable. The brand founders decided to make insoles moulded to each individual foot shape to provide more sensation and reduce discomfort inside ski boots. Not having specialised tools to hand, they moulded their first insoles with an oven dish and a cushion! The venture was a success, and so began the company’s long history! Sidas then began to grow rapidly, providing comfort solutions not only for skiing but also other sports such as running, outdoor sports and cycling, and for everyday footwear too. Ten years later, in 1985, Sidas turned its attention to a new market: medical. Using Sidas technology, the company founded the Podiatech brand, offering approved foot professionals solutions for their patients’ feet. For 40 years, Sidas’ growth has been assured by its commitment in different areas: Innovation, Passion and performance, Commitment. Sidas provides solutions for every type of foot and every sport, every day.
